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Social media for business is no longer optional

The aim is to be good at business because of social media - not to be good at social media.

By |May 26th, 2017|social media, social media for business|0 Comments

Public Relations v Advertising – explaining the difference

Public Relations is a disciplined approach that works to influence public behaviour and opinion around your company.

The new LinkedIn company page: What it means for you

If LinkedIn has long been part of your firm’s social strategy then changes to the platform's company pages - of which there are close to 5 million worldwide - will not have slipped under your radar. Nor should they have - we all know LinkedIn is a great place to make connections, generate leads, share [...]